AI models and agents
MCP
Also known as: Model Context Protocol
An open standard connecting AI applications to tools, data, and capabilities provided by servers.
A practical example
An assistant uses a brand report reading tool.
What should I know?
An MCP connection alone does not grant unlimited account access.
AI models and agents in practice
A model processes information; the application defines tools and permissions. Reliable answers require good sources and verification. Actions involving accounts, content, and orders must stay within the granted scope.
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Related terms
Documentation and further reading
Definition prepared by Semly. Standards and behavior are described by their creators: