GEO, AEO, and AI search

Zero-click

Also known as: zero-click search

When a user gets the needed answer in search results or an assistant without visiting an external website.

A practical example

A company's opening hours are visible without visiting its website.

What should I know?

No click does not necessarily mean no brand contact.

GEO, AEO, and AI search in practice

In AI answers, distinguish a name mention, an actual recommendation, and a source link. Compare the same questions, models, and markets. A single conversation can vary and does not represent all possible answers.

Related Semly features

See where this concept applies when working with Semly.

AI visibility trackingCheck customer answers, brand presence, competitors, and cited sources.AI Agent LeonWork with Leon on recommendations, action plans, and brand content.

Related terms

AI OverviewsAI-generated summaries in selected Google results, with source references.ImpressionA recorded display of a result, ad, or content under a system's definition.Brand mentionNaming a brand in an answer or publication, without necessarily including a link.

Documentation and further reading

Definition prepared by Semly. Standards and behavior are described by their creators:

Find out if AI ChatGPTGeminiClaudeGoogle AI OverviewsGoogle AI Mode can see you

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