Technical SEO

URL

Also known as: Uniform Resource Locator · web address

An address identifying a specific online resource and how to access it, such as a product page or document.

A practical example

A URL leads to a specific product or article.

What should I know?

Different parameters can create multiple URLs for the same content.

Technical SEO in practice

Check crawler access, server responses, and content processing separately. Then assess indexing and search appearance. These stages are connected but distinct and need different diagnostic methods.

Related Semly features

See where this concept applies when working with Semly.

Google Search ConsoleConnect search data to Semly. Analyze queries and page performance when planning next steps.AI Agent LeonWork with Leon on recommendations, action plans, and brand content.

Related terms

SlugA readable URL segment identifying a page, usually based on the resource name.CanonicalAn indication of the preferred URL for identical or very similar content.URL parametersAdditional name-value pairs in a URL, used for filtering or campaign measurement, for example.

Documentation and further reading

Definition prepared by Semly. Standards and behavior are described by their creators:

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