Local and international SEO

Local citation

Also known as: local citation

Publication of core business information on an external site, such as a directory or portal.

A practical example

A local directory lists a provider's name and address.

What should I know?

Not every citation contains a link or has comparable value.

Local and international SEO in practice

Provide real contact details, availability, and service terms for each location or market. Regional versions should match actual offerings. Copying content with another city or language does not meet the audience's needs.

Related Semly features

See where this concept applies when working with Semly.

AI visibility trackingCheck customer answers, brand presence, competitors, and cited sources.Google Search ConsoleConnect search data to Semly. Analyze queries and page performance when planning next steps.

Related terms

NAPA company's name, address, and phone number as core identifying information.Local SEOHelping a business be found for needs connected to a specific location.BacklinkA link from another website to your resource.

Documentation and further reading

Definition prepared by Semly. Standards and behavior are described by their creators:

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