AI Engine Optimization (AEO) - the new SEO for e-commerce
In 2025, the rapid growth of AI in online commerce makes it a key tool not only in streamlining processes, but especially in generating sales and capturing customers from new channels. Traditional SEO, while still important, is losing effectiveness in the face of new search algorithms based on artificial intelligence (e.g., Google AI Overviews, ChatGPT, Gemini).
